Nathaly Pacheco is not just a strategist; she’s the secret sauce behind the success of some of the biggest names in CPG, media, and e-commerce. Based in the bustling New York City Metropolitan Area, she’s spent an impressive career weaving together insights that drive product development and growth like a masterful conductor leading an orchestra. With expertise on both in-house and supplier sides, Nathaly has become synonymous with innovation and sharp analytics.

Currently serving as the Senior Director of Research for Ad Sales & Partnerships at NBCUniversal, Nathaly continues to redefine what it means to connect data pipelines with business objectives. Before her current role, she dazzled as the Director of Primary Research at NBCUniversal—a position where her insights were so spot-on they practically had their own fan club!

Her illustrious journey also includes impactful tenures at The Farmer"s Dog and L"Oréal, where she transformed consumer insights into gold mines for strategic decision-making. A graduate from California State University, Northridge—where her brilliance was recognized through numerous accolades—Nathaly remains ever-committed to excellence.

When she"s not busy elevating brands or unraveling complex data puzzles, you might find her volunteering or mentoring aspiring strategists; after all, legends have a responsibility to inspire! In a world full of noise, Nathaly"s voice resonates clearly—making waves across industries while maintaining an infectious sense of humor that keeps everyone around her smiling.